Founder START: LAUNCH IT
Turn your idea into action
Welcome to LaunchIt—the starting point for new founders ready to explore entrepreneurship. Whether you’re still brainstorming ideas or testing a concept, LaunchIt helps you discover real problems, talk to customers, and take your first steps toward building something that matters.
Program Overview
LaunchIt is LOI’s entry-level, self-paced program designed to help young entrepreneurs move from idea to validation. Through six guided levels, you’ll learn how to identify real-world problems, conduct customer discovery, and evaluate whether your idea has the potential to grow into a business. The program is open year-round and completely flexible—you can start anytime, work at your own pace, and get feedback from the LOI team when you’re ready.
LaunchIt is the first step in the LOI founder journey, preparing you to apply for Labs, our 12-week accelerator focused on product–market fit.
The Details
Format: Online, self-paced
Structure: Six guided levels with reflection & feedback
Duration: Flexible—start and finish anytime.
Cost: Free and equity-free
Who's it for?
- Founders aged 15–30 curious about entrepreneurship,
- Builders in the idea stage or with an early concept,
- Founders who want to learn how to validate an idea and understand customer needs,
- Those preparing to apply for LOI’s Labs accelerator program.
What to expect:
- A self-paced, online learning experience designed to fit your schedule.
- Six guided levels hosted in Google Docs, walking you through. customer discovery, problem validation, and early business design
- Thought-provoking questions that help you think like a founder and assess your readiness for Labs.
- Optional written feedback from the LOI team on your answers.
- Open year-round—start anytime, move at your own pace.
What you'll walk away with:
- A validated problem worth solving.
- Clarity on your customers and value proposition.
- Confidence to take your next step as a founder.
- A strong foundation to apply for Labs and begin building your venture.
The Venture Package
Every founder in the LOI community gets access to our Venture Package—exclusive perks, discounts, and resources from partners like AWS, Google, Hootsuite, and more. It’s everything you need to save money, scale faster, and focus on what matters most: building your venture
Currently, the venture package is valued at over $100,000!
